Y Combinator CEO and Partner Michael Seibel shares a process for building product as a small startup.

Topics
00:00 – Have a process to get product out the door
1:02 – Decide on a release schedule
1:15 – Put someone in charge of product
1:34 – Establish KPIs
1:47 – Create a theme for the product cycle based on a KPI
2:00 – Product meeting
2:30 – Brainstorm new features, bugs, and tests
3:35 – Sort each into: easy, medium, or hard
4:59 – Pick the hards first
5:30 – Spec the ideas out and assign tasks
6:00 – Shut up and get to work
7:00 – Testing