Anu Hariharan

Anu Hariharan is a Partner with the YC Continuity Fund. Previously, Anu was an investment partner at Andreessen Horowitz, where she worked actively with the management teams of portfolio companies including Airbnb, Instacart, Medium, OfferUp and Udacity. Prior to this, Anu was a Principal at BCG's Private Equity Practice and was a senior software engineer at Qualcomm. Anu holds an MS in Electrical Engineering from Virginia Tech and an MBA from The Wharton School.


The Hidden Forces Behind Toutiao: China’s Content King

Toutiao, one of the flagship products of Bytedance, may be the largest app you’ve never heard of–it’s like every news feed you read, YouTube, and TechMeme in one. Without any explicit user inputs, social graph, or product purchase history to rely on, Toutiao offers a personalized, high quality-content feed for each user that is powered by machine and deep learning algorithms.

Growth Guide: How to Set Up, Staff and Scale a Growth Program

“Growth hacks” can be extremely helpful in driving viral growth early in a product’s path to product market fit. However, sustaining long-term growth and reaching hundreds of millions of users requires a scientific approach to growth. In fact, growth experts resoundingly say that “growth hacking” isn’t in their vocabulary or something they relate to their work. “Hacking” implies a haphazard / gut-driven approach, and the reality is quite the opposite. Startups that have seen amazing growth have developed teams and processes that are intentional, exceedingly metrics-driven, and thrive on experimentation. We talked to 25 of the experts who have driven this growth programs and have included their advice in this guide.

On Growing: 7 Lessons from the Story of WeChat

We partnered up with China Tech Insights, a research group within Tencent (WeChat’s parent company) to understand how WeChat drives its 889 Million monthly active users to use the app an average of 50+ minutes, and 9 to 11 separate times, per day. This post dives into the growth strategy that led to key WeChat milestones, lessons learned and gives insight into the method behind the madness as WeChat scaled from 0 to 800M+ MAUs in less than 6 years.

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