Instacart, the quickly growing grocery delivery service today added Costco to its list of stores that users can browse digitally and shop from. Key to this addition: Instacart does not requires its users to be Costco members to have its wares delivered to their domicile.
There are a few caveats, of course: While Instacart services three markets in the Bay Area, the Costco delivery service will service San Francisco only, to start. Also, the fee associated with delivery from its stores will be higher, clocking in at $9.99 for your collection of items, stiffer than the normal $3.99 rate.
Instacart told TNW that its 2-hour delivery option provides a speed that Costco delivery does not match. That, and its service provides more selection than Costco’s delivery option, at a lower or similar price. The Costco option will be available across Instacart’s normal platforms: iPhone, the Web, and iPad.