A few months ago, I was talking to a startup about how individual customers wanted them to do different things. I think about this optimization as operating along three variables: cost of customization, happiness generated, and cost to support that customization. The goal is to find a level of customization that makes as many customers as possible happy while not incurring support costs – through personnel or burn – that would kill your company.Sep 14, 2017
In this Office Hours excerpt, Ali Rowghani shares the two most common mistakes growth stage founders make. They are: 1. Not recognizing the job description changes as you grow. 2. Rushing or forcing hiring.Aug 22, 2017
The key challenge for organic strategies for mobile is app store optimization, commonly known as ASO. ASO is the process of optimizing elements which allow an app to have the maximum visibility for specific search terms in Google’s Play Store and Apple’s App Store. This post covers how to get started.
We still hear it all the time: “I’m building the Uber for X.” That idea – an app that lets consumers get a specific service when they need it, while giving service professionals (“pros”) immediate work – makes complete sense. It worked great for local transportation services, so why could it not be applicable across all types of industries?Aug 17, 2017
Every weekend I send a newsletter, The Prepared, to a few thousand people. It focuses on engineering & manufacturing, where I’ve worked for about a decade, and over the past three and a half years it has become a core part of my career. Here are a few things I’ve learned along the way.Aug 10, 2017
A machine learning learning PhD doesn’t only open up some of the highest-paying jobs around, it sets you up to have an outsized positive impact on the world. This comprehensive guide on machine learning PhDs from 80,000 Hours (YC S15) will help you get started.Aug 9, 2017
“Growth hacks” can be extremely helpful in driving viral growth early in a product’s path to product market fit. However, sustaining long-term growth and reaching hundreds of millions of users requires a scientific approach to growth. In fact, growth experts resoundingly say that “growth hacking” isn’t in their vocabulary or something they relate to their work. “Hacking” implies a haphazard / gut-driven approach, and the reality is quite the opposite. Startups that have seen amazing growth have developed teams and processes that are intentional, exceedingly metrics-driven, and thrive on experimentation. We talked to 25 of the experts who have driven this growth programs and have included their advice in this guide.Jul 20, 2017