Melissa Tan

Melissa Tan is a Growth Advisor and former Head of Business Growth at Dropbox.


How to Monetize a Freemium Business

For every successful freemium business, there are hundreds of companies that have tried freemium but failed. Here we’ll be sharing a step-by-step guide for monetizing your freemium business – covering user segmentation and targeting, monetization campaign set-up and best practices, and model optimization.

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