For small businesses, managing health insurance and payroll services can be a huge pain and time-sink. They probably don’t have someone on staff dedicated to these issues, and they themselves would rather be dedicating that energy to building a company. Zenefits launched out of Y Combinator this winter to remove the friction of setting up and managing group health coverage and payroll by automating the process and bringing it online — for free.
As a testament to how much demand there is among startups and small businesses, since expanding its service at TechCrunch Disrupt NYC in April, Zenefits co-founder Parker Conrad tells us that the company has signed on over 110 clients (ranging from 2 employees to over 100) and is now bringing on an average of 10 customers each week. Today, as it looks to continue expanding operations beyond California, Zenefits is announcing that it has raised $2.1 million in seed capital from an impressive roster of venture firms and angel investors.