Canopy Labs (YC S12) launches self-serve platform for sales lead optimization and customer modeling

Canopy Labs, a company in the current class of startups incubated by Y Combinator, aims to help mid-sized businesses prioritize their sales leads and identify high-value customers.

Co-founder and CEO Wojciech Gryc says that large enterprises usually hire outside consultants to build these kinds of lead optimization tools and customer models. Slightly smaller companies (namely, those that still have more than 10,000 customers) could still benefit, but they probably aren’t going to spend the money.

Naturally, that’s where Canopy Labs comes in. Instead of paying to develop their own tools, mid-sized businesses can buy Canopy’s self-serve product, and while that might not be quite as good as a custom solution, Gryc argues that what these businesses really need is not “the most accurate, the best model ever built,” but rather something “actionable and quick” that’s usable by your average marketing analyst or sales analyst.

Read the full article on Techcrunch

MakeGamesWithUs (YC W12) is turning high school kids into game developers

MakeGamesWithUs is a new iOS game publishing company with a twist: its focus is on helping high school and college students to build games. MakeGamesWithUs us will take the kids’ creations, provide professional graphics and art and publish them in the App Store. The kids will own the code, and the company will own the graphics and take a cut of the sales. The company already has a few games built by students available, including Elemental Fury.

Co-founder Ashutosh Desai, creator of the iPhone game Helicopter, says that one thing that’s been missing from the code literacy movement up til now is help in making the jump from knowing some code to actually building something with your knowledge. “There’s a huge number of kids out there with the potential to make games, but they get held up in the process,” Desai explains.

Read the full article on Techcrunch

FarmLogs (YC W12) launches the way farms can store all their data in the cloud

THE world doesn’t necessarily need the gazillion-and-one games that seem available on smartphones. But it could use more apps and services that address the needs of business people with specialized needs. Like farmers.

FarmLogs, a start-up based in Ann Arbor, Mich., is a one of a few new companies that are making a pitch to farmers. It offers a cloud-based software service — no software is downloaded; only a Web browser is needed — that embodies the latest technology.

Read the full article in the New York Times

FiveStars (YC W11) raises $13.9M from Lightspeed Venture Partners and DCM

FiveStars, a loyalty program for local retailers, has raised $13.9 million in a first round of funding.

The Mountain View, Calif., company is trying to eliminate the need for loyalty punch cards in a very low-tech way — in other words, no fancy iPads or mobile applications.

Investors in the round include Lightspeed Venture Partners and DCM. Other investors include Y Combinator, Mayfield Fund, and angel investors Chamath Palihapitiya and brothers Hadi and Ali Partovi.

Read the full article on AllThingsD

VoiceGem (YC S12) launches the easiest way to send personal voice messages

Arda Kara and Alexander Blessing are from two pretty different places — Turkey and Germany, respectively — but as students pursuing master’s degrees in computer science at Stanford, they both faced very similar problems when it came to communicating with their family and old friends.

Because of the massive time zone differences between California and Europe, it was pretty much impossible to schedule a time to talk daily on the phone or via Skype. Texts and emails were a bit too cold. Video messages through mobile apps such as SocialCam and Viddy were just a bit too high-maintenance — who wants to have to shave before sending a quick “Hi” to mom and dad?

So they teamed up to build VoiceGem, a simple app for the web and the iPhone that lets you send and receive personal voice messages. VoiceGem, which is part of the current Summer 2012 class at Silicon Valley startup incubator Y Combinator, is launching in public beta today.

Read the full article at Techcrunch

Authy (YC W12) launches the simplest way to add Google-style two-factor authentication to your site or service

If you want to add two factor authentication to your own app but don’t know where to start, you’re in luck: Authy is a Y Combinator backed startup launching today that makes it easy to add optional two factor authentication to your application. You just add some API calls to your app and your users will be able to use their phones as a second layer of authentication.

Read the full article on Techcrunch

E la Carte (YC S10) launches restaurant tablets in 113 airports nationwide

Technology succeeds when it makes the everyday more magical, more efficient, just…more. E la Carte provides exactly that experience with its customized Presto tablets for restaurants.

The Y Combinator alumni company has been disrupting the everyday restaurant experience for just over a year by delivering menus, wine lists, nutritional info, instant ordering, play-while-you-wait games, and payment options tableside via touchscreen tablet.

Today, the company announced its biggest partnership to date. E la Carte has partnered with HMSHost, owner and operator of restaurants in 113 airports nationwide, including the 20 busiest airports in North America. Together, the companies plan to make in airport dining faster, more enjoyable, and less stressful. Evidence of this impact can be seen in E la Carte’s existing restaurant partnerships where tips increase by an average of 15% and sales by 10% with the introduction of the Presto.

Read the full article on Pando Daily

Kytephone (YC W12) launches Version 2.0: Adds SMS texting and new homescreen

We launched Kytephone four months ago with a simple vision: be the first smartphone every child gets. Despite kids growing up playing with touchscreen devices and getting phones at an increasingly younger age, parents are still rightfully hesitant to give a full smartphone to their kids. With Kytephone, we were able to offer kids a simple, child-friendly UI that ran all their favourite games, while parents got the call and app controls they needed to feel comfortable.


We're very proud of our latest release, so check it out on Google Play. We'd love to hear your feedback.

Instacart (YC S12) brings one-hour delivery of groceries to SF, PA, MV, aims to be Amazon for one-hour delivery

Founded in early June, Instacart is the brainchild of Apoorva Mehta, an ex-Amazon Supply Chain engineer, who is leveraging his experience building Amazon’s own complex backend logistical system in the hopes of creating a more efficient back and front-end grocery delivery experience at Instacart.


While Instacart eventually wants to be with one-hour delivery for anything and everything, the startup is currently focusing on groceries. This means that users can tap-to-order from tens of thousands of items, ranging from produce and booze to deli food, snacks and toiletries. Inventory is sourced from local grocery stores, and Mehta has put together a fleet of trained delivery personnel, who are paid by the hour to pick up the items from local stores and deliver them directly to you — at your home or office.

The service is currently live in San Francisco, Mountain View and Palo Alto and is available between 10am and 9pm. As for the pricing? Users pay a competitive amount for items as they would were they to buy at their local grocery store, plus $9.99 for one-hour delivery and $3.99 for three-hour delivery. 

Read the full article on Techcrunch

Sign up for Instacart (Available for iOS) here.